Powerhouse Gym Advertisment Campaign

Powerhouse Gym Advertisement 01

Creative advertisement campaign by Powerhouse Gym that revolves a construction site giving it a sense of interaction with everyday elements to the public eye. The above scene shows a body builder doing ‘Tricep pulldowns’ with a single crane. This gives the impression that he is lifting the weight up to the workers at the top of the construction site.

Check out 7 more advertisements of Powerhouse Gym after the jump.


Powerhouse Gym Advertisement 02

The above scene shows a body builder doing ‘Lateral Pulldown’, which controls two cranes at the top of the site. This gives the impression that he is lifting the heavy weight to the workers.

Powerhouse Gym Advertisement 03

The above scene shows a body builder doing ‘Cable Flys’on a double-craned construction site. This gives the impression that he is lifting the heavy weight from the construction site.

Powerhouse Gym Advertisement 04

Powerhouse Gym Advertisement 05

The abpve scene shpws the impression that the bodybuilder is doing the ‘Leg Press’ with a heavy back door of a trash truck.

Powerhouse Gym Advertisement 06

Powerhouse Gym Advertisement 07

Powerhouse Gym Advertisement 08

The abpve scene shpws the impression that the bodybuilder is actually lifting the weight of the building as it is being constructed.




Related Posts

  • Beauty Is Distorted
  • Meet The World Flag Ad Campaign
  • CO2 Balloon BUND Awareness Campaign
  • Sony Pulls Controversial PSP Ad
  • ICBC Don’t Drink And Drive Awareness Campaign
  • Free Hugs Campaign
  • Calling While Driving
  • Eskom Save Electricity Ad
  • WWF Save Paper Save The Planet
  • Hormer Supplier Shocking Farm Cruelty To Pigs

  •   

    7 Responses to “Powerhouse Gym Advertisment Campaign”

    1. 1
      sIMON Says:

      Wow i don.t have words.

      Great Publicity

    2. 2
      jeremy Says:

      Very creative and clever work by the marketing team. But unfortunately due to the nature of US bodybuilders, also great advertising for steroid abuse. Isn’t this is ironic given US’s hard stance on drugs?

    3. 3
      Criatividade estampando prédios | Pleonasmo Vicioso Says:

      [...] da academia Powerhouse. Aqui tem [...]

    4. 4
      Creatively Reckless Says:

      [...] [...]

    5. 5
      Blackouts – TOP 10: As 10 melhores publicidades em prédios Says:

      [...] Esta propaganda criativa da Powerhouse Gym utiliza um prédio em construção para dar as pessoas a sensação de interação com o ambiente. Foram feitas diferentes publicidades para outros prédios e também fizeram para os caminhões coletores de lixo. Confira aqui. [...]

    6. 6
      Creatividad sin vértigo, publicidad de altura : Agencia Guerrero al día Says:

      [...] campaña publicitaria de la cadena de gimnasios Powerhouse Gym utilizó un edificio en construcción para promocionarse. [...]

    7. 7
      ??????? ?????????? ?????????? ??????? Says:

      [...] [...]

    Leave a Reply

    tradeshow manager software wordpress stats